the searbys

So I'm sitting here at work and I realize why I love coffee shops so much. I can't really even put it down in a few words. I just felt it. I, the employee, have the time and freedom to think, like this, and write it down for you, the customer (also my friends, family and other interested people) to read. The interactions are short, but meaningful. Each drink is personal and important. I know it sounds like a Starbucks add or something like that but I actually mean it. And I hope my customers realize that. As a coffee drinker myself I know how meaningful every cup I drink is to me. It helps me get going in the morning. Or maybe its the fuel for a great conversation in the afternoon. Or some decaf, just for that bold taste, at night. People can come in and check their e-mail or chat with each other or via the internet with someone on the other side of the world. It brings to mind the little internet cafe Jen and I found in Buenos Aires last year. We wanted to post something on our website about our adventures in Argentina so we found a place and ducked in. There we were in the heart of the Argentinian capital, South American life bustling all around us, and we were able to communicate with friends and family halfway across the world. In our 13th street (coffee culture) shop there are two young eastern European guys that come in almost everyday and use the internet. Across the miles. I love coffee shops. I hope you do too.
-joel

JJoel - coffee shops like this where you can sit, relax, chat, are reminiscent of the sidewalk bistros in Europe, where there is a more relaxed way of life in general. That call to relax, and at the same time tantalize the senses with the wonderful aroma of a coffee shop is the appeal for me. Yes, and it is so wonderful when a coffee shop employee gets your drink just right - even when it has this many words: decaf grande fat free sugar free vanilla latte with a Splenda!!!! What more of a thrill if you walk into a coffee shop that you frequent and the barrista remembers your drink preference! Are you working on that with your customers? That smile and pleasant well wishing that goes with receiving the cup is also a bonus! I think we share a love of coffee shops!! Mama Linda  

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